Digital Marketing Specialist

We are seeking a bright and energetic Digital Marketing Specialist who will primarily be responsible for building, executing, and monitoring online advertising campaigns across media for various web properties. This is a part-time position, preferably on premise.


  • Research media opportunities and prepare plans against target industries and groups
  • Implementation and management of online advertising campaigns
  • Performing duties related to maintenance of campaigns including verifying links and tracking
  • Integrate all advertising with analytics, including marketo platform.
  • Work with in-house data scientist to improve campaign conversions.
  • Programmatic buying experience a must
  • Strong budgeting management skills required
  • Work with team to Develop engaging content in various forms such as blog posts, emails and surveys
  • Verify live campaign statuses, and ensure all targeting and reporting is correct.
  • Identify when existing content needs to be optimized and efficiently do so.
  • Work closely with all relevant parties to ensure smooth campaign launch.
  • Proactive daily analysis and campaign optimization


  • Bachelor’s degree in Marketing, English, Communications or other related fields
  • 3 to 5 years of relevant experience – Certified Google Adwords & Analytics, Facebook and Marketo training a plus
  • Strong creative, storytelling and management abilities
  • Exceptional communication and organizational skills, with laser sharp attention to detail
  • Understanding of & experience in writing marketing content
  • Naturally creative in conceptualizing the presentation of facts or ideas

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