Plenty of business owners are content to maintain a small operation. A decent but limited income is enough to eliminate the urgency of expanding their
Gone are the days of point-and-shoot video marketing. Here are the days of building a strategy to align video content with the goals of your company.
The road to transform your business and achieve your sales goals begins with a marketing plan. Failing to plan is planning to fail – but with the right
Every strategy has two elements: formulation and execution. For all intents and purposes, the two go hand in hand. Formulation is useless without execution
They say a smart player can win a chess match in four moves. A master can win in only two.
Linx develops market-driven business strategies covering the 7 P’s of marketing – product, price, promotion, place, packaging, positioning and
Mistakes – we all make them – but what are they costing you? If you’re making big social media mistakes, it could be engagement, sales,
Saturated with ever-evolving styles, strategies, approaches and techniques, the modern marketing and advertising landscape leaves many