In our social media obsessed world, we all want the secret to viral marketing. Is there a formula to viral marketing? Is it purely a matter of luck?
What do Dell, Oreo, Facebook and Oral-B have in common? All their logos are blue. And according to the color emotion guide, each one
What is strategy? Actually, ask three marketers and you’ll find three completely different and often contradictory answers.
Linx develops market-driven business strategies covering the 7 P’s of marketing – product, price, promotion, place, packaging, positioning and
Saturated with ever-evolving styles, strategies, approaches and techniques, the modern marketing and advertising landscape leaves many