It's Time to Use AI in Marketing
If you and your competition aren’t using artificial intelligence in your marketing strategy, this might be the year that changes. It’s expected this year will be when a lot of businesses wake up to the power of AI, and leverage its abilities to analyze consumer behavior and...
Video Marketing Isn't Going Away
It’s no secret that video marketing is, and will remain to be a huge marketing trend. Not only does video content marketing have the potential to drive sales through compelling content and storytelling, if your website includes video, but it’s also actually 50x more likely to...
User-Generated Content is on the Rise
Content for your audience, created by your audience is a huge marketing trend and is a powerful, often unexplored resource for marketers trying to reach younger markets like Millennials and Gen Z. Creating a user-generated content marketing plan involves coming up with...
Welcome to a Cookieless World
After an unprecedented year that impacted marketing around the world, a new year brings exciting new ways to attract, engage, and delight your audience to drive business growth.
Today we’re sharing the first part of our new blog series, The Top Marketing Trends You Need to...
In Simple Terms, What Is Predictive Marketing?
This question is best answered by example and by thinking about how things have started to change in the marketing world. Nowadays, businesses can measure and record many aspects of their interactions with individual customers. This information can be used to help businesses...