Our Strategy & solutions

The Young President’s Organization (YPO), needed support in creating marketing materials for upcoming events to generate attendance.

Strategy

With intimate knowledge of the target attendees, Linx created highly targeted, benefit- and value-oriented messaging as the foundation for all invitations.

Solutions

Linx developed digital invitations with accompanying emails, landing pages and event landing pages. Being a full spectrum service provider, Linx executed outreach and conducted follow up to ensure attendance to the event.

results

YPO has seen continuous successful events with full attendance.

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SEN

YPO-WPO is the largest CEO network in the world with over 21,000 members in 127 countries. Michael Smith, CEO of Linx, has been a member since 1993. In early 2010, Michael and a few other YPOers founded the Social Enterprise Network (SEN). This program introduced the new idea of doing good while doing well and a triple bottom line for companies within the group.

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Lifetime Design

Lifetime Design, a custom architectural woodwork company specializing in exquisite interior environments, was in need of new collateral materials to showcase their work.